In the second episode of the Sammy Free series, the focus is on the company’s international expansion strategy, its commitment to specialized service, and the importance of having offices in key European cities.
Since the opening of its branch in Lisbon under the freedom of establishment framework, Sammy Free has experienced constant growth in both recognition and market presence. The team is convinced that the decision not to limit the company’s physical presence to a single country was the right one, playing a fundamental role in strengthening client relations.
The freedom to provide services, a fundamental principle of the European Economic Area (EEA), has enabled Sammy Free to become the only Spanish broker authorized to operate in all 30 EEA countries. This success is not only due to regulatory openness, but also to its specialized team and the ability to assist clients in their native languages.
The Sammy Free team stands out because, while any company from the EU can theoretically provide services in another Member State, not all have the capability to truly understand and respond to the specific needs of clients across different countries and cultures. This in-depth knowledge and swift execution are two of the most valued aspects by their clients.
It also highlights the value of the location of its offices, always choosing city centers to ensure visibility and proximity to clients. This approach has helped the company stand out among its competitors.
Indeed, the combination of a wide geographic reach, the ability to work with major international insurance and financial companies, a specialized team, and a focus on providing surety bond services has allowed Sammy Free to excel in the European insurance market.
